Client name withheld for confidentiality

Metrics at a Glance – 7.3× ROAS | +61 % bookings | €139 CPA

Challenge

First-time enquiries were drying up and paid search was costing €450 + per lead.

Our Approach

• Brand-positioning sprint – Reframed the firm as Curators of Seaborne Artistry and delivered fresh web-, ad- and email-copy guides.

• Precision media mix – 55 % Search / 45 % Paid Social; spend tracked daily.

• Long-tail keyword clusters – e.g., “seven-day private yacht charter Porto Cervo” captured late-stage intent.

• Social amplification – Used the client’s sunset videos and lifestyle stills in Meta Advantage+ campaigns.

Results

ROAS jumped to 7.3×, CPA fell 69 %, and bookings grew 61 %—all in ninety days.

Takeaway

Long-tail search precision and strategic paid-social visibility converted aspirational scrolling into six-figure charters—without producing new creative.